{"id":1268,"date":"2022-09-29T00:04:00","date_gmt":"2022-09-29T04:04:00","guid":{"rendered":"https:\/\/zayo1.burbledev.com\/?post_type=resources&p=1268"},"modified":"2024-05-10T14:11:10","modified_gmt":"2024-05-10T20:11:10","slug":"is-your-network-impeding-your-omnichannel-retail-strategy","status":"publish","type":"resources","link":"https:\/\/zayoustrans.burbledev.com\/fr\/resources\/is-your-network-impeding-your-omnichannel-retail-strategy\/","title":{"rendered":"Is Your Network Impeding Your Omnichannel Retail Strategy?"},"content":{"rendered":"\n
Let\u2019s face facts. Retailers are doing amazing work devising and deploying compelling omnichannel retail experiences, that span in-store and online experiences. They know that they\u2019re being expected by leaders and the market to deliver distinctive, customer-centric brand experiences across every channel, and the ones who do it well will be rewarded with better engagement and retention\u2026which turns into better brand recognition\u2026and better revenue.<\/p>\n\n\n\n
Unfortunately, many retailers, especially mid-sized ones, are pushing their existing network technologies to the limit, discovering in the process that they need new underlying infrastructure capabilities.<\/p>\n\n\n\n
Some of the challenges include:<\/strong><\/p>\n\n\n\n
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Patchy connections inside the store \u2013 perhaps WiFi isn\u2019t sufficient.<\/li>\n\n\n\n
Sufficient performance and resilience \u2013 throughout and latency from store to cloud and back again isn\u2019t predictable.<\/li>\n\n\n\n
The ability to cross-link disconnected data sets, and conduct near real-time analysis is impeded by connection problems.<\/li>\n\n\n\n
Manual intervention is still a daily task, even in the face of skill shortages<\/li>\n\n\n\n
Keeping infrastructure safe and secure is harder than ever before.<\/li>\n<\/ul>\n\n\n\n
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